AI Won’t Buy Your Product. People Will., KNEWS
"Agents can do great research, but they don’t shop,” says Arriana Yiallourides, Business Development Director at VML North America. She...
Business Through Advertising
Pitch Deck: Vibe Raises $50M, Offers Streaming TV Ad Platform Using AI
Adtech company Vibe is trying to grab a slice of the growing streaming TV advertising pie by targeting brands that...
Endeavor Business Media Rebrands as EndeavorB2B
Endeavor Business Media has official rebrand to EndeavorB2B to highlight the company’s ongoing evolution and continued commitment to helping marketers...
Forbes Hosts 21st Annual CMO Summit Focusing On What Matters Most For Driving Growth In A Marketing And Business Landscape Without Certainty
Against the backdrop of Aspen’s mountains, Forbes hosted the 21st Annual CMO Summit Presented by Live Nation, assembling a group...
Why the advertising industry can’t wait for responsible AI guidelines
Listen to the article 5 min This audio is auto-generated. Please let us know if you have feedback. The following...
FQ LOUNGE @ Advertising Week
Join Ipsos in the FQ Lounge™ @ Advertising Week. Our experts will join dynamic panel discussions featuring some of the...
Tech giants control of online advertising puts national security at risk: report
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Cannabis Advertising Compliance 2026: Strategies That Scale
In the early years of legalization, retailers relied on “secret” shortcuts for dispensary advertising. Some slipped cannabis ads onto Google...
How To Measure Brand Marketing Efforts (And Prove Their ROI)
Brand marketing is often the silent driver behind successful digital campaigns. People are far more likely to read, watch, click,...
