How creators and platforms power shopping in 2026
What is social commerce? Social commerce is the integration of ecommerce functionality into social media platforms, enabling consumers to browse,...
Business Through Advertising
OpenAI Ads Could Be $25B Business by 2030, Top Tech Analyst Estimates
Advertising could become a $25 billion business for OpenAI — and pose a threat to Google, according to new estimates...
Pinterest picks new chief marketing officer and chief business officer
Pinterest has appointed Claudine Cheever (pictured left) as its new chief marketing officer (CMO), alongside the creation of a first-ever chief...
OpenAI’s ad ambitions begins with engineers, not agencies
OpenAI is still in the foothills of building an ads business, and it’s looking for ad execs to help map...
Disney creates connected marketing organisation to better align with wider business
Disney has promoted Asad Ayaz to the expanded chief marketing and brand officer role to lead the new enterprise-wide organisation....
Why Ads on ChatGPT Won’t Be a Totally Bad Thing. Hear Me Out.
All day, I see ads. Ads when I scroll social feeds, ads when I search Google, and ads on every...
Print marketing’s resilience in the digital age: Key strategies
The Evolution of Print Marketing Print marketing has its origins in the centuries past when Johannes Gutenberg invented movable type...
Stagwell (STGW) Announces Creation of SPORT BEACH Business Unit to Advance Sports Marketing
PRESS RELEASEPublished January 7, 2026NEW YORK, NY AND LAS VEGAS, NV / ACCESS Newswire / January 7, 2026 / Stagwell...
15 Expert-Recommended Business Marketing Articles (2025)
Consumer trends, algorithms, and marketing technologies change by the minute. Whether you’re a marketing executive at a Fortune 500 company...
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