Transaction-signal data is a secret weapon in commerce media
Any company with customer data and attention can act like a media owner, says Lexi Coulter of Mediasmith. And adding...
Transactionsignal
Any company with customer data and attention can act like a media owner, says Lexi Coulter of Mediasmith. And adding...
/https://i.s3.glbimg.com/v1/AUTH_63b422c2caee4269b8b34177e8876b93/internal_photos/bs/2026/S/B/7tcnNwRWuM0qjxiJPdDQ/foto09emp-101-chat-b6.jpg "When advertising enters the conversation with consumers")
