AI Won’t Buy Your Product. People Will., KNEWS
"Agents can do great research, but they don’t shop,” says Arriana Yiallourides, Business Development Director at VML North America. She...
Product
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Understanding Product Differentiation for Competitive Advantage
What Is Product Differentiation? Product differentiation is the strategic process of making a company's products or services stand out in...
Meta’s Business Messaging Product Lead Says Bringing Ads To WhatsApp Is ‘An Evolution,’ Not A Broken Promise
When WhatsApp began serving ads in mid-June, there were two main reactions. One, didn’t the founders always insist there would...
WBD Brand Integration Opportunity with Storyverse Product
Remember when Harry and Sally met Hellmann’s Mayonnaise at the Super Bowl? Or maybe you saw when Jason Bateman (uh,...
Discord Launches New Ad Product, Looks to Ramp up Advertising Revenue
Discord is launching Video Quests, its second ad format, as it looks to grow its ads business.Video Quests reward viewers...
How To Market a Product: 10 Highly Effective Ways (2024)
There’s no shortage of product marketing tactics out there. But an eclectic mix of tactics for how to market a...
PostcardMania Adds Connected TV Advertising to Its Flagship Multichannel Marketing Product Everywhere Small Business
CLEARWATER, Fla., April 15, 2024 /PRNewswire/ -- PostcardMania, the $104 million marketing technology firm with over 365 staff, is pleased to announce it's...
