‘I don’t talk B2B or B2C. I talk B-to-human’
B2B marketing is often treated as a different entity to B2C marketing, but Sarah Roberts, CMO at mobile infrastructure provider...
Btohuman
B2B marketing is often treated as a different entity to B2C marketing, but Sarah Roberts, CMO at mobile infrastructure provider...
/https://i.s3.glbimg.com/v1/AUTH_63b422c2caee4269b8b34177e8876b93/internal_photos/bs/2026/S/B/7tcnNwRWuM0qjxiJPdDQ/foto09emp-101-chat-b6.jpg "When advertising enters the conversation with consumers")
