Business Through Advertising

Google’s ad business remains robust despite macro, regulatory threats

admin April 29, 2025 0

Dive Brief: Google topped revenue expectations in Q1, with its ad business raking in $66.89 billion, according to an earnings...

Google hit with second antitrust blow, adding to concerns about ads

admin April 27, 2025 0

Google CEO Sundar Pichai testifies before the House Judiciary Committee at the Rayburn House Office Building in Washington, D.C., on...

The 5 most common pricing strategies

admin April 25, 2025 0

To set the floor and ceiling prices, you’ll need to think about the main factors that affect pricing: Operating costs...

Business Through Advertising

Google is monopolist in online advertising tech, judge rules

admin April 24, 2025 0

A federal judge has ruled that Alphabet's Google Google illegally monopolized key segments of the online advertising technology market.Judge Leonie...

Google illegally dominated two markets for online ad technology, U.S. judge rules

admin April 23, 2025 0

Open this photo in gallery:The Google house at CES 2024, in Las Vegas, Nev., on Jan. 10, 2024.Steve Marcus/ReutersAlphabet’s GOOGL-Q...

How Social Media Marketing Is Changing

admin April 22, 2025 0

Social media marketing was once an exciting new way for companies to market their products and services. Businesses set up...

Scorpion Launches Capacity Marketing Engine to Eliminate Wasted Advertising Spend and Keep Schedules Full For Home Services Businesses

admin April 21, 2025 0

New AI-powered solution adjusts advertising spend in real-time based on actual job availability for Scorpion & ServiceTitan clients SALT LAKE...

Google dealt setback with partial loss in advertising tech case

admin April 20, 2025 0

Google illegally monopolized some online advertising technology markets, according to a federal judge, whose ruling marked the latest antitrust setback...